“After 24 years of practice I have learned
the two biggest keys to success are
hiring the right people and having the right systems in place.
That’s what this book is all about.
Lori is so good at laying it out simple to understand
whether you are new in practice, a seasoned veterinarian,
or even a new team member training for a new position.
It’s a must read!
Wish I would have found Lori and this book 24 years ago.”
- Dr. Scott Frogley

“Sailing the 7c's is a great book for steering a practice
into an improved business direction. The contents set the stage
for your online modules and training videos. Fantastic!”
- Dr. Salvatore Daniele

"Lori shares the secret combination that will unlock
your practice to its fullest potential.
Learn the secrets of the biggest practices in the world.
A Must Read!"
-Dr Fab Mancini Best selling author,and Media Personality

“This book is a must have! By far the best $25 any practitioner or
manager will ever spend! The book lays out some great key points
any office should aim to achieve or improve on. I find it easy to
read and filled with actionable items that can be implemented
immediately in your practice.”
- Dr. Diego Ruiz

"After 36 years in chiropractic practice, with reading this book
I had an immediate transformation of mindset and was very excited
to get to the office to make changes. In her book Lori not only laid out a plan for success
but as important helped me to understand the 'WHY". The 7 C's is guiding me to easily develop a well-trained
staff with standardized procedures,
better communication, better accountability and better outcomes for the patients and my
practice. If you have been in practice for a while or just starting out - READ this book now!”
- Dr. Anita Kelley-Dukes